Follow the latest progress on our farming trial as we prepare for the next phase of development. Learn how agronomy experts evaluate field performance.

This video is the second part of our ongoing series documenting our partnership with A Explore. We are moving beyond the initial setup to get professional insight directly from the source. You will see us meet with Dr. John Murphy, the director of agronomy, as he visits the site to conduct his first official assessment of our crop trials.
watching this farming trial update, you gain a clear understanding of how professional agriculture research is conducted in the field. We discuss the specific goals of the project and what Dr. Murphy looks for when inspecting new trial material. This session provides a practical look at the decision-making process behind successful farming projects and provides context for the data we are collecting.

00:00 Welcome to Part 2 of Our AgXplore Trial
01:08 Meet Dr. Jon Murphy, Director of Agronomy
03:15 Why Orchard Establishment Matters
05:48 How EnZone Max Improves Nitrogen Efficiency
09:12 Faster Tree Growth = Faster Return on Investment
11:30 Our Apple Tree Nursery Trial
13:40 How We'll Measure Trial Success
16:18 Using Drone Imagery to Measure Growth
18:35 Why Specialty Crop Research Matters
20:05 Measuring Vegetative Growth
22:55 Why This Orchard Is Perfect for a Trial
24:45 Getting Baseline Data
26:00 What's Next in the Trial
27:05 Thanks for Watching

Subscribe for weekly agriculture research breakdowns, and tell us in the comments if you want to see a full tour of the trial site next.

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